There’s an old saying that says what you don’t know can’t hurt you. But when it comes to your business and your bottom line, there are two myths that could be costing you big.
Myth #1:
I’m not in sales because I’m not employed as a sales person.
Myth #2:
Sales is hard edged, manipulative, unpleasant and confrontational with a winner and a loser.
Yes you are in sales. We all are, and we do it, some better than others, all day long.
Want to know how well you do it? Just look at the level of stress and arguments in your life. There’s your answer.
The truth is you’re already much better at sales than you give yourself credit for. In fact you spend quite a bit of your time every day in sales. Does that shock you? I can hear you saying to yourself, “She isn’t talking to me, I don’t like sales and I would never trick people like that.”
Sales is nothing more than persuading someone to say yes to you. For instance when two people decide which movie to see. Or showing someone how you can solve their problem if they would just allow you to do it.
No tricks. Isn’t business about building relationships? So, in reality-relationships are relationships, whether business or personal. It’s really all the same at the most basic level. If you expect to have quality relationships-business or otherwise, you must be coming from a place of integrity, honesty and trust. If you aren’t that’s where the feeling of manipulation comes from.
Let me ask you a question…
If the person you care most about in the world were struggling with something that you could easily show them how to do faster, easier, better; would you feel like you had to manipulate them or would you just honestly tell them how you could help and why it would be to their benefit to let you?
Of course you wouldn’t use tricks to manipulate them! You would be speaking from your heart, helping them to understand how you can be of service. Why should that change when you are talking to anyone else?
So don’t be scared off by the word sales.
Here are some examples of where you are already doing it without being aware you are.
- You’ve been using sales techniques naturally, without any conscious thought since you were a toddler convincing another child to give you the toy they were playing with.
- How did you get a date each time you’ve wanted to go out with someone new?
- How do you think you convinced an employer they should hire you for the job instead of another equally qualified person?
- If you are a parent now, how do you get your kids to do what you want them to do?
- Are you ever in situations where you convince a group of people to do what you want?
- For example, eating where you want to eat?
- Are co-workers influenced by what you say or do?
- Have you ever hired someone to work for you?
Those are all examples of using sales techniques you have naturally.
If you don’t yet have your own business, what I’m going to share with you here will be of great benefit to you because the wellbeing or success of all relationships is based on the ability to understand and be understood, which comes down to good communication skills.
That’s what the “Getting to YES” is all about.
As you’ve probably realized already, you are in sales on several different levels. You have a solution to your client’s problem. You present your solution, and the answer you are looking for is Yes. They want to buy whatever you are presenting.
You need to distinguish yourself from the crowd, make it clear that you have no competition because you are different and the reasons why are apparent. You can quickly eliminate your so-called competition by rising above them.
Hey, would you like to do the same thing at home? Do your spouse and kids happily cooperate with you? They can, if you learn how to appeal to them each in the way they best receive information. It may look like they enjoy being difficult, but to a large extent, it’s more likely that you have different personality styles and that’s where your communication problems come in.
What is a carrot to you, in terms of the carrot/stick theory, may be of no interest to a child with a different personality style. Once you know how to reach each one and speak to them in a way that works, things will be much more relaxed and easy in your relationships.
A good place to start is to grab your copy of Getting to Yes; Offline Strategies to Increase Your Online Profits for 75% off now at http://lynnpierce.com/wp/close-out-sale/
To get more mentoring on this topic and other that will grow your business and allow you to live your true passion and wealth, become a Gold VIP member of Success Blueprint Inner Circle.
Until next week, I’d love to hear your thoughts. Just comment on this post on my blog at http://www.LynnPierce.com
If you would like personal mentoring, send me an email detailing what you would like help with. As your mentor I hold a bigger vision for you than you hold for yourself. When you have faith and a team that believes in you, it gives you courage. When you don’t have to do it all yourself, all things are possible for you. Commit today to go for your dream 100%.
Lynn Pierce, the Success Architect , has taught people how to combine business and personal development to reach the pinnacle of success and live the life of their dreams for almost 30 years. In addition, she is also the founder of one of the most exciting annual events for women entrepreneurs, ” Empowered Women’s Business Summit”. Now she shares her keys to success and life mastery with you. You can get her special report, “What Do You Stand For? A No B.S. Guide to Creating Your Own Personal Manifesto” at http://LynnPierce.com